Brian McBride

Former Chairman of ASOS & Former CEO of Amazon UK

Brian McBride is the former Chairman of ASOS, the leading on-line fashion retailer, and Wiggle, the on-line cycling retailer, where he led the recent merger with Chain Reaction Cycles. He is a member of the UK Government’s Digital Advisory Board, which steers the digital delivery of Government services to citizens.

Brian McBride

Former Chairman of ASOS & Former CEO of Amazon UK

Brian McBride is the former Chairman of ASOS, the leading on-line fashion retailer, and Wiggle, the on-line cycling retailer, where he led the recent merger with Chain Reaction Cycles. He is a member of the UK Government’s Digital Advisory Board, which steers the digital delivery of Government services to citizens.

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Languages
English
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Biography

Brian is also Senior Non Executive Director at AO.com, Senior Adviser to Lazard’s Global Financial Advisory business and Senior Adviser with Scottish Equity Partners. He was CEO of Amazon.co.uk from 2006 to 2011 having led it through its high growth period. He began his career with Xerox and subsequently worked in senior roles at IBM, Dell Computers and as Managing Director of T-Mobile (UK). He has been a Non Executive Director of Celtic Football Club PLC, SThree PLC, and Computacenter PLC and has served as a Non Executive Director on the Board of the BBC and the Advisory Board of Huawei UK.

Topics

  • Rise of e-Commerce
  • The European Online and Digital Space
  • The New Digital Context for Business
  • Social and Mobile
  • Leadership

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